Research insights

Thursday is the most popular day of the week for grocery shopping

Empowered Surveys recently conducted a survey where the opinions of our panel members greatly helped us in deriving a series of interesting insights. Having spoken to Aussies residing in Queensland and South Australia, we found out that

  • Woolworths is the most regularly used supermarket for main grocery shopping.
  • Close to 4 in 5 participants do their main grocery shopping at least once a week.
  • Catalogues still generate a high readership, with more than 70% stating that they read supermarket catalogues.
  • Thursday is the most popular day of the week for main grocery shopping.
  • Uber Eats is the most popular meal delivery service amongst participants.
  • 3 in 5 participants like to receive instant rewards when they take part in supermarket loyalty programs such as FlyBuys. 

Other benefits participants would like to see in a supermarket rewards scheme

Source: Empowered Surveys research

Interested in surveying for some of Australia’s biggest brands while making money at the same time?

Join Empowered Surveys now!

It's free, it's simple

Here’s how you get started.

Step 1

1 Sign up (it’s free)

We need thoughts and ideas from Australians, just like you.

Step 2

2 Complete a survey

Watch your inbox for surveys - share your honest opinions on various topics!

Step 3

3 Claim rewards

Swap your earned points for your favorite gift card.